Expanding PPP Relationships For Long-Term Success
PPP loans have created countless new business customers for banks and credit unions. The challenge now is, how do you convert those loans into full banking relationships? The answer is simple, but the process takes commitment.
In this webinar, Chris Carlson, Managing Director of Core Academy, will provide a process that you can use to convert many of these PPP transactions into lifetime customer relationships.
You will learn:
- How to secure the initial meeting
- How the initial meeting creates value for the customer and a roadmap for your relationship
- How to provide on-going value for the customer while expanding the bank’s relationship
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